Chapter 2: 2023, LFG

Ben Amanna, Founder & CEO February 15, 2023

We all die. The goal isn’t to live forever but to create something that will.

2023 represents the start of Chapter 2 in the BOXRAW story.

For over a year we’ve been talking internally about this new chapter.

Now we get to live out our dream to build out and own the boxing ecosystem*.

On March 3rd, BOXRAW will hit the big screen in Creed 3. The third instalment of the franchise, starring and directed by Michael B. Jordan.

Stepping into the ring as Adonis Creed again, MBJ will be facing off with Jonathan Majors while repping the official BOXRAW x Creed Collection.

This will also include our highly anticipated boxing gloves and boxing boots, dropping later in the year. Albeit what you will see in the movie will just be development samples, the final products are going to revolutionise the sport of boxing.

Another new range is coming in line with our New Year campaign, LFG, as seen worn in training by three-division world champion Terence ‘Bud’ Crawford.

As well as this, the Sparring Club Events and Collection is on its way too as part of a brand new concept that will unite the amateur boxing community.

LFG is our new campaign for 2023.

Some big shit’s about to blow this year and I’m armed with a team of savage MF’s who all want blood.

We next up.

2023, LFG.

*boxing ecosystem – this will make a lot more sense to all of you over the coming years. Trust that we’re thinking big.

Ben Amanna

Founder & CEO